Care Guide
Denim Care Guide
Good denim gets better with care. Use these simple steps to help your jeans keep their shape, color, and finish for longer.
Wash Less Often
Denim does not need to be washed after every wear. Washing less often helps preserve color, texture, and fit.
Turn Inside Out
Before washing, turn jeans inside out to reduce fading and protect surface details.
Use Cold Water
Cold water is gentler on denim and helps reduce shrinkage and color loss.
Air Dry When Possible
Lay flat or hang to dry. High heat can shrink denim and weaken stretch fibers.
Recommended Washing Steps
- Close zippers and buttons before washing.
- Wash dark denim separately the first few times to reduce color transfer.
- Use mild detergent and avoid bleach.
- Choose a gentle cycle when machine washing.
- Reshape the jeans while damp and air dry away from direct sunlight.
Care for Different Denim Types
- Dark denim: wash inside out and separately to protect color.
- Stretch denim: avoid high heat to help the fabric keep its recovery.
- Distressed denim: use a laundry bag or gentle cycle to protect rips and details.
- Light denim: spot clean when possible and avoid washing with dark garments.
Always check the product care label first. When the product label differs from this guide, follow the label.
